WE BUILD POWERFUL BRANDS,

compelling enough to influence behavioral patterns, agile enough to make a difference and smart enough to create commercial growth.  
And we never monkey with the truth.  
Welcome to the jungle.

WHAT’S NEW?

Jabali went east to visit South

Jabali went east to visit South

Straight from the heart and soul of Danish marketing, our both new and long-time-friend Jabali Ravn came to teach us about highs and lows in Danish campaigns. However, as the wise and charming Dane he is, it was mostly about highs. Thank you so much for the good vibes and the invaluable insights on how to approach the Danish market further. We hope to see you again soon!

A big thank you for an amazing 2022!

A big thank you for an amazing 2022!

This Christmas we bring you a gift of hope, human rights and the protection of democracy. We have chosen to send a gift to Ukraine via UNHCR. We hope this gift will bring light and warmth all the way from us to you – and far beyond our country’s borders. And of course we sent some AI generated Christmas Cards too…

Click on the picture above to read more and see all the AI generated cards.

Still joy-lagged

Still joy-lagged

It was an extraordinary trip to follow our client Island Rum Brands to Cuba to dive deeper into the rum barrels and their content. The entire global team met with representatives from Sweden, Australia, Singapore, the UK, and Spain as well as the Cuban team. Soon we will show the result worldwide regarding our deepened knowledge of the Cuban rum-making process. It’s tough being in our field of business sometimes, isn’t it?

We love our new neighbours

We love our new neighbours

Yesterday we had the privilege to greet our new neighbours, as well as client, Falvir, here at the Grand Square in our fine city. Their new office was celebrated with bubbles, baba ganoush, tabbouleh, speeches and a lot of great people. Welcome to the neighbourhood!

Prioritising human welfare

Prioritising human welfare

Besides being very proud of all of our collaborations and clients, every day – today we are extra proud of the collaboration with Raoul Wallenberg Institute of Human Rights and Humanitarian Law. And thank you, Friends of Executive, for the opportunity to have RWI to lecture about human rights and present challenges. Because it is crucial to carry the perspective of corporate accountability when it comes to integrating a human rights framework into business behaviours and interests. And to prioritise social aspects is to prioritise human welfare

The winner takes it all

The winner takes it all

It’s official! We have won! But not just any award but THE ultimate first prize! And it comes with somewhat of a trigger warning. A colleague of ours was knitting away to win an ugly-sweater-competition the other day. And he won! Rather than ugly, we find it quite fascinating – and slightly (very) horrid. Feel like popping one of these barnacles-like creatures?! You know how it is – we build powerful brands – and ugly sweaters…

WHO WE ARE?

Welcome to our family of loving, pragmatic and esteemed primates. In numbers, we are small but the imprint we leave behind is large and we are probably the most globally established agency in Malmö. We know for a fact that the way forward in this world is best travelled with the company of big-hearted oddballs, not hierarchical browbeaters. Yeah. Makes a lot of sense, doesn’t it?

WHAT CAN WE DO FOR YOU?

Through great knowledge of the self, one can both own one’s strengths, and admit to one’s flaws. So, what does this have to do with you? Well, in short, we help you fill in the blind spots of your organization to sharpen and strengthen your brand to help you achieve commercial growth.

What you need is, of course, a question of where you come from and what you wish to achieve. Some of our clients need plain strategy, others need support in sales and customer advice, while some want total re-branding, new ideas, campaigns, and a watchful eye on their competitors.

Frankly speaking, we make you look great while coordinating everything that needs to be done so that you can focus on what you do best. In this way, we help you achieve commercial growth through great communication.

# 1 - Agency of the year 2014

The Swedish Design Award 2019 - Nominated

# 3 - Agency of the year 2015

Highest Credit Rating 2019 - SYNA

HOW WE DO IT

Research

Market research
Competitors
Target market
Target consumer group
Market gap

Planning

Budget and ROI
Business opportunities
Marketing plan
Portfolio strategy
Stakeholders

Creation

Brand foundation
Creative concept
Comm concept
Promotional concept
Visual design

Execution

Channel management
Social media
Employee branding
Online
Offline

Intrigued? Find us: in the Greater Copenhagen area. Our office is located in the beautiful old town of Malmö. Stop by for fika or give us a call!

SOUTH Communication
Hamngatan 4, 211 22 Malmö, Sweden

The Greater Copenhagen Area

info@south.se
+46 40 35 03 42

SOUTH Communication

SOUTH Communication

Contact us