WE HELP COMPANIES
TO GROW FASTER
With smarter communication and brand strategies.
NEVER monkey with the truth
Humans share many behavioral instincts with other primates; instincts that drive our decisions, behaviors, and even business. Our passion is to uncover what makes a brand unique and amplify it with clarity, creativity, and integrity. But unlike monkeys we at SOUTH never imitate. We innovate. Because real stories make the biggest impact.

YES, WE KNOW IT’S ABOUT MONEY
Business is about money, but it’s the customers and investors who hold it. They want to feel valued and see they’re getting something meaningful. We all want to be impressed — decisions are made with the heart, even if we justify them with the mind. Daniel Kahneman won a Nobel Prize for showing this.
That’s why businesses must understand their audience. And that’s where we come in. Because this is what we do.
Generating New Ideas.
Solving Big Problems
Monkeys pause – we don’t. We stay busy, doing what we do best. That you can count on!
Satisfied Clients
Projects
BEERS
Cups Of Coffee
Figures from 2024
our process –
the journey
Business
The value!
We identify the commercial
target strategy
Brand
The position!
We find what makes
the brand unique
Communication
The drama!
We develop a clear communication strategy
that makes it interesting
Creatives
The magic!
We conjure the conceptual
communication strategy
Channels
The road!
We find the right communication
channels to connect
Evaluation
The effect!
We analyze results and identify what to develop
OUR WORK
As you know by now we primates work best as a team. We know our strengths and… never mind… and we complement each other to create the best possible result. Don’t believe us? See for yourself!
the jungle drum
Curious about what’s going on in our little pack? Check out our blog with the latest news and share a little joy from the jungle.